BOOT CAMP: PHILADELPHIA, PA
OCTOBER 25, 2026 | HILTON PHILADELPHIA CITY AVENUE
Exciting News!
MODERN SALON Boot Camp is headed to Philadelphia, PA!
Join top industry experts and take your skills to the next level in an immersive, high-energy experience.
Buy early to save big!
Early bird pricing ends September 25, 2026!
Bringing a class? We offer a special instructor bundle that includes 10 students plus one free instructor pass.
Email BobitEventRegistration@bobit.com for pricing details.
EVENT REGISTRATION
$99
$129
WHAT’S INCLUDED:
EDUCATION SESSIONS • CONTINENTAL BREAKFAST
• LUNCH • SWAG BAG • SPONSOR TABLETOP VISITS • NETWORKING
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Registration will be open from 9:00 AM - 2:00 PM for you to pick up your name badge!
MEETING ROOM: Reception Suite
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Grab a coffee and enjoy light continental favorites while sparking conversations to kick off the day.
MEETING ROOM: Garden Ballroom
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We’re so happy you’re joining us in Philadelphia, PA!! Let's kick off MODERN SALON Boot Camp! This session will set the stage for an exciting day of business building with beauty professionals.
SPEAKERS:
Anne Moratto, MODERN SALON and NAILS
Nicole Johnson, Beauty, Health & Wellness, Bobit Business MediaMEETING ROOM: Garden Ballroom
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Fuel up with a delicious lunch while connecting with top industry vendors!
MEETING ROOM: Garden Ballroom
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Pause, chat, and explore! This is your time to mingle with friends, meet new people, and visit the sponsors who help make this event possible.
MEETING ROOM: Garden Ballroom
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Let’s toast to inspiration, connection, and recognition with charcuterie, decadent desserts, wine, and our signature MS100 cocktail. Here’s to YOU, The heart of The MODERN SALON 100!
MEETING ROOM: Garden Ballroom
MASTER OF CEREMONIES: Anne Moratto, MODERN SALON and NAILS
PROGRAM INFO
SUNDAY • OCT. 25, 2026
MEET THE SPEAKERS
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ANNE MORATTO
DIRECTOR OF BRAND CONTENT STRATEGY
MODERN SALON & NAILSAnne Moratto has spent over 20 years in professional beauty, championing the people, artists, and brands that make the industry so compelling.
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NICOLE JOHNSON
DIGITAL CONTENT STRATEGIST
BBM BEAUTY, HEALTH & WELLNESSNicole Johnson is a writer and editor with a special interest in the beauty industry. As a lifelong beauty client and a former receptionist for a large salon spa group, she has gained invaluable experience in the world of beauty. She assists our Editors in Chief with all things content, including web and magazine content, social media and events.
LOCATION INFO
MODERN SALON Boot Camp: Philadelphia, PA will take place at the Hilton Philadelphia City Avenue.
4200 City Avenue
Philadelphia, PA 19131
Discount Rate: $169.00/ night + taxes & fees
Telephone: +1 800-774-1500 and reference MODERN SALON Boot Camp
HOTEL RESERVATIONS
The deadline to reserve a hotel room in the discounted hotel block is October 2, 2026
All reservations must be received by October 2, 2026, to guarantee availability and discounted room rates. After this date, reservations will be made based on availability and hotels may charge higher rates. When booking your hotel accommodations, you must provide a valid credit card number to guarantee payment.
Questions or Special Requests? Please contact Hilton Reservations at +1 800-774-1500 and reference MODERN SALON Boot Camp. Special requests are not guaranteed.
POACHING & PIRACY - BE AWARE!
Hotel piracy is when companies and groups who ARE NOT affiliated with SALON WEEK (Data-Driven Salon Summit, SALON TODAY 200 Celebratory Dinner & Awards Ceremony, MODERN SALON Boot Camp, and The FiLL Conference) contact you to book hotels in the SALON WEEK conference block. Bobit Business Media and our affiliate events are the ONLY entities that will share housing information with your. Booking through Marriott Reservations, ensures you will be working with a reputable company, that your credit card information is secure, and that you will benefit from all services provided to conference attendees at the official hotels. Reservations made through any agency other than Marriott Reservations will be at your own risk.
Companies that contact attendees and exhibitors with fraudulent offerings of hotel rooms at significant discounts are commonly referred to as “housing pirates” or “housing poachers.” These companies often misrepresent themselves by illegally using the SALON WEEK, Data-Driven Salon Summit, SALON TODAY 200, MODERN SALON Boot Camp, and The FiLL Conference logo. Lured by highly attractive rates, exhibitors and attendees fall prey to these imposters losing significant deposits, discovering hidden costs, credit cards charged in full at the time of reservation, or not providing the hotel reservations promised.
If you are contacted by anyone other than Bobit Business Media and Qnity, please contact Bobit Business Media Events at bobiteventregistration@bobit.com
SPONSORS
DIAMOND
BUSINESS PARTNERS
BROUGHT TO YOU BY
FREQUENTLY ASKED QUESTIONS
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Registration refunds are not guaranteed and are subject to show management approval. Requests must be made in writing and received by MODERN SALON Boot Camp, c/o Bobit, PO Box 2703, Torrance, CA 90509, Email: BobitEventRegistration@bobit.com, no later than September 25, 2026, for MODERN SALON Boot Camp: Philadelphia, PA.
A $50 cancellation fee will be applied. Refund requests received after September 25, 2026, for MODERN SALON Boot Camp: Philadelphia, PA will not qualify for a refund.
After September 25, 2026, for MODERN SALON Boot Camp: Philadelphia, PA, only those cancellations accompanied by a doctor's note stating a medical condition prevents you from attending may be rolled into the 2027 spring event or transferred to a colleague from the same company. No exceptions will be made for non-medical cancellations.
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ADMITTANCE POLICY
*Please note: To qualify for a Boot Camp Attendee Ticket, you must be a salon professional. Sales reps and individuals providing support services to a salon must purchase a sponsorship. All registrations are pending approval and will be audited for compliance.
By providing this information you grant Bobit Business Media the right to contact you and colleagues you register regarding your registration, as well as to receive updates on the 2026 MODERN SALON Boot Camp (MSBC) and/or updates and promotional material from our sponsors. Full payment is required. Confirmation will be sent to you upon receipt of your registration. To prevent double-billing, please register only once. This is a private event not open to the public. No one under 18 years of age will be permitted to attend.
PERSONAL INFORMATION USAGE STATEMENT/ CONSENT
By completing the event registration form you consent to Bobit Business Media’s Privacy Policy and to receive offers, newsletters and other promotional communications from Bobit Business Media and its trusted partners. You can withdraw consent at any time. You also consent to Bobit Business Media sharing your contact information with the sponsor(s) of this Event so they can contact you directly concerning their product(s).
CODE OF CONDUCT
MSBC is dedicated to providing a professional, safe, collaborative and productive environment for all event participants.
MSBC has a zero-tolerance harassment policy and discrimination based on gender, gender identity and expression, age, sexual orientation, disability, physical appearance, body size, race, ethnicity or religion will not be tolerated. Examples of harassment include offensive comments, verbal threats or demands, sexualized images in public spaces, intimidation, stalking, harassing photography or recording, sustained disruption of sessions or events, and unwelcome physical contact or sexual attention.
Participants violating these rules and expectations will be sanctioned or expelled from the event without a refund at the discretion of the organizers. Physical violence will result in lifetime banishment from MSBC/Bobit Business Media events regardless of fault.
Please report any harassment to SHOW MANAGEMENT immediately.
PHOTO & VIDEO RELEASE
By attending the MSBC, you hereby grant Bobit Business Media, its representatives, and employees the right to take photographs and multimedia of you and your property in relation to the MSBC. You also authorize the MSBC to use such images with or without your name, and for any lawful purpose, including but not limited to publicity, illustration, print advertising, and Web content.
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Early Bird Rate (before Sept. 25): $99
Standard Rate (after Sept. 25): $129
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Parking at the Hilton Philadelphia City Avenue, is complimentary for all Boot Camp attendees that are visiting for the day or staying overnight at the hotel. You will receive a parking validation once you have checked in at the event.
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For our education sessions, think snappy casual: stylish, comfortable, and ready for a full day of learning and connecting.
If you’ll be joining us for the MODERN SALON 100 Awards Reception, it’s time to turn up the glam! Bring your best disco cocktail attire and get ready to sparkle on awards night!
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Registration opens at 9:00 AM on Sunday, Oct. 25, 2026. We recommend arriving at 9:00 am to pick-up your event badge, grab some coffee and start your day with networking. The first session kicks off at 10:00 AM!
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Registration will be located in Reception Suite.
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A notebook or laptop, business cards/ business QR code, water bottle, pen, and light jacket.
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MODERN SALON Boot Camp registration includes scheduled education sessions and meals on Sunday, Oct. 25, 2026 located in Garden Ballroom.
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Continental Breakfast, Lunch, Coffee, Water, and Tea is included with your MODERN SALON Boot Camp registration.
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Yes, complimentary WIFI will be provided. Access information will be provided onsite.
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Sessions at this event will not be recorded and will not be available on demand after the conference. To get the full experience, and all the insights, be sure to attend the sessions in person.
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You will need to book your own sleeping accommodations. We have a discounted room block available.
Discount Rate: $169.00/ night + taxes & fess
Telephone: 800-774-1500 and reference MODERN SALON Boot Camp
Discount Deadline: Oct. 2, 2026