Olivia “Liv” Paige (@yourmanewitch) is a curl specialist, owner of Curl Coven, and a MODERN SALON 100 (2025) honoree. Curl Coven is a salon specializing in naturally wavy, curly, and coily hair. Liv believes curly hair is a lifestyle, and one that is freer and happier when you’ve got a Curl Friend by your side. At her salon, she pairs curl-by-curl cutting with hands-on coaching so clients leave confident and set up for real life. A Crystal Lake, IL native, Liv built Curl Coven as a welcoming community where education meets artistry and every texture is celebrated.